Introducing Doritos, For Her
Frito-Lay has announced that the company may need to redesign Nacho Cheese Doritos to cater more to women's eating habits. We decided to see if we could beat her to it. Who would have thought that most men and women snack differently? I would have thought everyone knew that. I don't want to sound stereotypical but I've never seen a lady eat chips like I've seen most men eat chips. I've never seen a woman lick the cheese powder off of her fingers or pour the crumbs into her mouth straight from the bag when all of the chips were gone. I'm not saying it doesn't happen but I've never seen it.
Anyway, in an article posted in TODAY, the CEO of Pepsi, Indra Nooyi says the company is looking into the different eating habits between men and women which may result in a differently packaged Dorito.
In an effort to help more women eat Doritos with no shame, we decided to get started on the process.