Nathaniel Rateliff Battles Hamsters?

How can you tell you're getting famous...why when a car company wants you to have a music battle against hamsters of course.

Check out this amusing Kia commercial featuring Nathaniel Rateliff having a bit of a strum-off with some rocker hamsters in a park. I've always personally been a fan of the cute little hamster commercials but now that they're featuring one of my favorite musicians I'm an even bigger fan. Still not big enough to by a hamstermobile but enough so that I will share the fun with you.

You can check out more on Nathaniel Rateliff and the Night Sweats (hamster free) from their recent performance at Mountain Jam here. I snagged a few pretty sweet shots. If you don't have their latest album I highly suggest picking up a copy (or downloading it) today!