National Ice Cream Day may have come and gone, but hold onto your hats, Hudson Valley, this Thursday, August 8th, is National Frozen Custard Day.

According to

National Frozen Custard Day is celebrated on August 8 across the United States. Frozen custard is a type of frozen dessert that was invented by ice cream vendors Elton and Archie Kohr from Coney Island, New-York.

Frozen custard is similar to ice cream, but it contains egg yolks in addition to cream and sugar. Adding egg yolks allows to create a smoother texture and help the dessert stay cold longer. Frozen custard was invented in 1919 but it had been unknown to the wide public until 1933.

So where should you celebrate this sweet holiday?  Rita's, obviously.  They will be offering $.99 promotional size frozen custard in a cone or a cup, all day long.  The offer is good for one promotional offer per guest visit.  Check them out in Wappingers Falls or Middletown, or use their store locator to find a participating store near you!

On a different note - do you have any special attire that you wear when going to enjoy your favorite summer treat?  A friend of mine recently introduced me to the idea of 'ice cream pants' - your comfiest pair of elastic pants that are worn for major ice cream consumption...I think i'll be breaking out a pair for Thursday's festivities....