Why is a Random Picture of The Poughkeepsie Galleria Going Viral?

A random picture inside the Poughkeepsie Galleria has gotten well over one million views on social media and I can't figure out why.

Someone might have to explain this one to me because it went right over my head.

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A picture of what appears to be inside the Poughkeepsie Galleria was posted online. The picture shows the corridor containing RPM Raceway, DSW, Inc. and Regal Cinemas. It also shows an electronic billboard that is shut off.

It was uploaded on October 1 and it has been seen by 1.5 million people in just one day. Oddly enough it was posted by someone who only has about 500 followers. What made this go viral? Do you notice something? What am I missing? I'm wondering what people are looking for.

I don't know if this is the exact reason why the picture is going viral. Here is the original video that was shared on TikTok. It does appear to be the Poughkeepsie Galleria Mall but it's hard to tell. That wing of the mall does have those three businesses. I guess if they see this and had a broken sign we can confirm it is that mall. Maybe it was already broken?