FAST FOOD VALUE WARS: The $7 Foot Long at New York Subway Locations?

Subway is jumping into the “value wars” with its new $7 footlong deal, a move sure to catch the attention of both fans and bargain hunters. Starting August 26, Subway is slashing the price of its iconic footlongs to $6.99, down from nearly $14 in some areas. This deal is available through September 8, but there’s a catch—you need to order through the Subway app or website using the promo code “699FL.”

View this post on Instagram

A post shared by @subway

This promotion is Subway’s latest attempt to lure customers back amid rising food prices that have made eating out a luxury for many. It comes on the heels of KFC's announcement last week about their new $5 menu, signaling an intensifying battle among fast-food giants to offer budget-friendly options. With inflation driving up the cost of dining out by 28% since January 2020, fast-food chains are racing to deliver the best deals. Subway’s offer lets you choose from over 20 signature subs or create your own without breaking the bank.

In a press release last week, Doug Fry, Subway North America’s President, highlighted the value of this deal: “Today’s diner is stretched more than ever, and too often that means a tradeoff on quality, variety, or flavor to find an affordable meal.” Subway’s $7 footlong promotion aims to change that by offering tasty options at a lower price, making it easier for diners to enjoy a meal without compromising on quality.

So, if you're looking for a quick, affordable, and delicious lunch option, this Subway deal might just be your ticket to satisfying both your hunger and your wallet.