A Beer to Dream About

An incredibly popular northeastern brewery is featured this week.

Magic Hat is a brewery that's always coming up with unique and interesting beers, matched only by the completely one-of-a-kind approach they take to their packaging.

I'm fairly certain the people who make the artistic decisions for the company are actually insane. I mean, here's a video for this week's Beer of the Week at Half Time, the delicious India Pale Lager Dream Machine:

Okay. Doesn't tell you a ton, but looks cool. So what's the story of this beer? Well, in their own words:

Currents flow through lips, swim through limbs, lines of spine, and loop back 'round again, coming to rest in the comfort of your mind. Dream Machine whirrs, something stirs and the ether swirls with visions and dreams, reminding us that nothing in our minds must be what it seems.

 

"There's gotta be a more human way to explain this," you might be thinking. Or "What the hell is going on?"

Don't worry. The head brewer at Magic Hat is here to put it in normal terms:

So there you have it. A perfectly crisp, drinkably hoppy take on a refreshing lager. Plus, it's half-price at Half Time. What are you waiting for?

Okay, I know what. You were waiting for me to post this video. I know. Sorry I made you wait so long: