Governor Andrew Cuomo has officially kicked off New York State's summer tourism season.  And since he couldn't do it all by himself. He (NY) has brought in some "star power". The Governor unveiled the new Summer I LOVE NY campaign in Watkins Glen, where he showed a new television advertisement featuring New Yorker Robert DeNiro.  The ad encourages New Yorkers and visitors to hit the road and take the "Ultimate Road Trip" to experience many of the state's attractions.  Cuomo also announced the launch of a new social media campaign that features New Yorkers and tourists explaining in short video messages why they love New York.

If you could make a commercial for NY, what would you include?

You can try to make your own I LOVE NEW YORK by looking for events throughout the summer. Stop by the official I LOVE NEW YORK booths when you see them for a chance to make your way onto their youtube page, facebook or twitter pages. You can also submit videos on Instagram using #WhyILoveNY.

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