In what might be the most futuristic beer yet brewed, IBM's Watson, a marketing company, and a brewery in England made a beer from social media trends.
It's been flooding your feed all week but as it turns out being like Bill may get you bamboozled.
The Better Business Bureau is warning social media users to read the fine print before you are so quick to click. Some are calling meme's such as the "Be Like Bill" "clickbait", a way to lure in unsuspecting users into signing up for a little more than a funny status update...
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If you're looking for a social media and public relations expert to represent your brand, why not someone who is intimately familiar with your product? Or, better yet, why not actually have your product represent you on the interwebs?
That's what a creative, if somewhat ironically cruel company in Australia is doing...